Stella McCartney spotlights sea life at Paris fashion week as animal rights returns to headlines

Published September 30, 2026 · Category: News

Overview

Designer is developing wool alternatives and for Paris wants focus to be on ‘sea life, not sea food’ with ocean-inspired clothes

Stella McCartney has been talking about animal rights at fashion week for 30 years. She is usually a lone voice, but the issue is back in the headlines this season. Outcry over the physical restraining of a Peta protester at a catwalk show by Steven Kolb, the president of New York fashion week’s governing body, has put cruelty in wool production – previously considered a niche issue compared with the hot button topic of fur – on the news agenda.

Details

“There is no wool on the runway this season, and I’m proud of that,” McCartney said after her show. McCartney has been working on wool alternatives, including Brewed Protein, a fermented alternative to cashmere and wool developed in collaboration with the Japanese biotech firm Spiber, which was first used in her collections a year ago.

Source

Originally published at www.theguardian.com.

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